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Hello, Many of our clients are looking for data, prospect list and mainly are focused on Marketing decision makers. Your direct marketing is only as good as the mailing list it’s based on. Without a quality list of target prospects, response rates and ROI will suffer. Exceleads database of marketing decision makers gives direct mail marketers access Read More …

It is hard to be in business right now without hearing how significant data and analytics are in decision-making. However, without a clear understanding of the benefits of data integration, it’s hard to realise its value in B2B lead generation. The following is a look at several ways that you can optimise your B2B business Read More …

State your intent clearly in order to better ensure only interested parties will visit your page. A/B test and optimize your campaigns for conversion. Change your Facebook ad creative regularly. Optimize your landing pages for mobile. Whether you are using Zillow, realtor.com, Facebook Ads, Google Adwords or a third-party display network to generate more leads, Read More …

When you hear the term lead generation, social media probably isn’t the first thing that comes to mind…but maybe it should be. With 75% of B2B buyers and 84% of C-level/Vice President (VP) executives incorporating social media as a key part of their decision-making process according to IDC, social channels are becoming essential to building Read More …

When it comes to lead generation, timing is everything. If you don’t reach the right consumer at the right stage of their shopping journey with the most appropriate message, it’s a wasted opportunity. Accordingly, when your data is not timely, it can’t tell you when the time is right to reach out to your target Read More …

Do you want to generate leads and increase sales from your website? Lead generation should be a top priority for all businesses because at the end of the day, you want to convert your website visitors into subscribers and customers. In this article, we will show you how to do lead generation in WordPress like Read More …

I am sure you know that the human brain processes images 60,000 times faster than words? If you are a marketer with only a few seconds to make your point before someone’s attention is turned to something else, you will realize the immense power of that statistic. This is especially true when you consider that Read More …

Is your organization struggling to recruit and retain productive salespeople? This is a common concern among companies that rely on a professional sales force for their main revenue base. The “80/20 rule” applies in sales as much as any other discipline, where 80% of sales are made by 20% of the company’s sales force. It Read More …

We have often discussed the importance of getting your message to the “right buyers” at the right time during B2B lead generation. However, a logical next question is “What makes someone the right B2B buyer?” According to the results of Demand Gen’s Report 2016 B2B Buyer’s Survey, B2B buyers are scrutinizing potential vendors more closely Read More …

Interested in generating high-quality leads for your brand? You’re probably using several social media platforms to reach out to a new audience and generate new leads. But have you tried gearing your Instagram marketing towards lead generation? You may be using the platform to engage with an existing audience but with 500 million monthly active Read More …

Above: Chatbots help with lead generation. Image Credit: Shutterstock.com/thodonal88 Chatbots are emerging as powerful customer service tools in many industries. You’ve probably encountered one of these automated helpers while browsing or shopping; they often pop up on websites, offering to provide guidance or answer questions. In the real estate industry, these bots have the potential Read More …

The new year is right around the corner. While you may be busy closing deals and putting those finishing touches on your annual holiday party for your clients, it’s crucial to set aside a day or two to assess your wins and challenges in 2016, think about what you want to achieve in 2017, and Read More …

Why Live Chat Is The Best Customer Service Right Now According to this study Chat is first and Voice is second ! 88% With an average of 42s solving any issues or questions on the website, Live chat has quickly become a popular must-have for e-commerce businesses from different industries. Potential customer turn to live Read More …

Despite popular opinion, marketing is not just about making a lot of noise. It’s not about pie charts and guesswork. It’s about lead generation and lead nurturing, and proving the worth of your marketing budget. Successful B2B marketers are now taking the guesswork out of their marketing, and make calculated decisions on what they should do next. Read More …

A lot of organisations now recognise the value of partnering with a lead generation specialist. Because meeting with decision makers and influencers closes business deals faster. And having your own salespeople searching for the right organisations and trying to set up meetings with the relevant bodies takes time. We all know this. The question is Read More …

Editor’s Note: Spam filters have become much more sophisticated than the subject line triggers listed in this post. For a more up-to-date guide to email marketing, check out our free guide to creating email newsletters people actually read here. Writing the subject lines for your emails can be one of the most stressful steps of Read More …

Unless you are Coca-Cola or Frito-Lay, you will probably not be developing creative advertising for the Super Bowl commercial slots. In fact, both have reduced their outbound marketing strategies in favor of social media campaigns (“Share a Coke;” “Do Us a Flavor”). They are now engaged in inbound marketing by getting consumers to actively participate Read More …

LinkedIn is 277 percent more effective at generating leads than both Facebook and Twitter. So why not fish where the fish are biting? After the initial buzz, interest in LinkedIn leveled out. And then last February, its stock price actually took a plunge to a three-year low of $102.89. That was more than a 46 percent drop, and Read More …

“On the Beach.” In the consulting world that expression means you are not involved in activity that is billable.  In other words, you are not directly creating revenue for your company.  And that is always a dangerous place to be if you want to stay employed.  An early mentor of mine told me to “never Read More …

Much like we have a choice today selecting the next President of the United States, buyers of our products and services have the opportunity to select a partner or vendor to do business with 76% of B2B buyers use three or more channels when researching a potential purchase (Blue Nile Research). This modern buying process Read More …

While live website chats are most commonly looked at as a customer service tool rather than part of the B2B lead generation process, savvy businesses have begun to look at them as also offering a new source of conversions. Sites with live chats apps gain a 20% increase in conversions on average, and customers using Read More …

When most people hear “web analytics,” they tend to think about counting visitors, transactions, and conversion rate on a transactional site, such as an eCommerce store. Yes, there’s a lot of insight to be gained from web analytics for eCommerce sites, you can also learn a lot about B2B lead generation if you’re using analytics correctly. Read More …

In real estate, lead generation is an essential and never-ending task. If you’re looking for new tactics to add into your bag of lead generation tricks, here are five lead generation tricks you can test out today: Add social sharing buttons to your email newsletter – Sending out a newsletter on a regular basis can be a Read More …

One of the goals of any real estate professional is to build a steady stream of reliable leads. However, when many agents start out in the industry, they rely on traditional methods to market their business and generate leads. Unfortunately, even as they gain experience, they continue to rely on those unreliable traditional methods of Read More …

Content marketing must be done correctly, and with focus in order to be effective. Image credit: Milton Brown | Getty Images Content marketing is big business these days. It’s a huge element of online marketing and has become a favored lead generation tactic for many businesses, with good reason. And, it’s not an easy task. Read More …

Highly successful companies don’t rest on their laurels. Instead, they constantly look to the future and explore all possible channels for business growth. When we enter discussions with potential new clients, we discuss the best way to try to generate new business leads for their organisation. And because we have a variety of different services Read More …

There are plenty of cold calling techniques that can facilitate the sales process, but there are only a few which can guarantee a purchase. With many cold calling techniques stuck in the nineties, it’s no surprise that new approaches were created to make each cold call worthwhile. So if you’re looking to turn cold call Read More …

Lead generation is important, avoid these mistakes Leads are the lifeblood of any business. After all, without leads, there can be no sales. Lead generation is the act of establishing interest in your products or services among a target market. Lead gen is a tricky business because leads can be at different stages in the Read More …

Many also face significant barriers to achieving their goals Marketers have many objectives for an effective marketing technology strategy. Increasing sales revenue and lead generation are some of their top priorities, October 2016 research indicates. Other goals mentioned in the survey from marketing intelligence firmAscend2 were a bit more tactical. Indeed, a third of marketers Read More …

Rarely do local merchants have the time available, let alone sufficient knowledge and expertise, to manage every aspect of their businesses. With so many new digital marketing technologies being introduced into the market each year, savvy business owners are increasingly relying on marketing agencies to attract, engage, and track qualified leads. Marketing solution providers are Read More …

You know that we are fervent users of Leadmaster, the crm we use for more than 6 years now ! Here an article that might inspire you. Try out Leadmaster it’s really a great affordable CRM that will meet your needs! Bullhorn Building a strategy for CRM integration is as important as tracking your CRM Read More …

“FYI this pitch is not going well.” (Skynesher/Getty) Just as there’s no better feeling than finally landing a big sale, there’s no worse one than letting one slip through your fingers—especially if you don’t know what went wrong. These five salespeople from the PROFIT 500—Canada’s fastest growing companies—know both feelings all too well. Luckily, they’ve Read More …

LinkedIn is powerful. If you’re selling to businesses, it’s the place to be. Social media is a double-edged sword for many business owners and entrepreneurs. On the one hand, it promises so much, but on the other hand, it can take up a lot of your valuable time — especially if you don’t have a Read More …

Welcome back! Last week, we discussed the evolution of lead generation from a basic strategy to find potential customers to a process of engaging and nurturing relationships with them by providing the right content through the right channels. This week, let’s talk about what the ‘right content’ looks like and strategies for engaging readers and Read More …

In B2B sales, if you’re not actively locating leads, you’re losing business. There’s no way around it: Without new leads, your business is left treading water in a market that is constantly pushing downstream. Although it’s important to retain established customers (70% of companies believe that it’s more expensive to locate a new customer than Read More …

You may be surprised at how little impact static lead forms actually have In the automotive industry, it’s an extremely common practice for dealerships to integrate plain lead-generation forms onto their website so consumers can request more information. These forms are typically static, with only a few form-fill spaces available for consumers’ name, phone number, Read More …

Shoppers have more confidence than ever because they can use the internet to independently identify their needs, solutions, vendor options and previous customer reviews. This has caused the average sales cycle to increase by 22% over the past 5 years! (Source: Hubspot) If you want to increase your sales and grow your business, your marketing and sales teams need to understand these changes and Read More …

When it comes to growth hacking and digital marketing, it’s vital to leverage marketing automation and implement a solid customer journey optimization strategy that helps you save time, money, and quickly acquire more customers. What is Marketing Automation? In plain English, marketing automation refers to the technologies that enable you to automate, and measure your marketing activities, workflows and strategies to attract Read More …

And another cool article we discovered, enjoy ! Greg Blazewicz, Founder and CEO at SALESmanago Marketing Automation, talks about how companies race to provide new features to their systems, neglecting their customer service, and shares tips to improve your strategy The number of complaints and negative reviews in social media channels has become overwhelming, especially Read More …

Marketing automation is a game changer when it comes to generating conversions, leads, and revenue. However, according to sources, only 5% of the businesses at present use this tool. Currently businesses are unsure if marketing automation is for them and the impact it will have on their business. Marketing automation is often considered as a Read More …

B2B appointment setting: you set an appointment to consult with another business about products and services. Pretty straightforward, right? If you have any experience in the field, you know that isn’t true. Appointment setting is one of those weird, shared responsibilities between marketing and sales. It’s up to marketing to nurture leads and set the Read More …

Sales is hard. Some people say it’s more art than science. Selling can get especially tricky in today’s tech environment, where things change so fast. To help you master the art of selling, Salesforce recently published an e-book called “100 Sales Tips for 2016.” We put together 21 of the best tips from the book   “Higher the risk, Read More …

Take a look at 2016’s most influential brands on Facebook, according to Mavrck: Starbucks, Coca-Cola, MTV and Samsung Mobile top the charts, followed by brands like KFC, Nike and Target. What do these companies have in common? They’re all business-to-consumer. These days, it’s rare to find a business not trying to make a social media splash. Read More …

In a previous post, Gated Content Marketing Strategy: Adding Steps Boosted Results 2X, I discussed how adding steps to the conversion process went against traditional demand generation thinking, and actually created an increase in conversions.Let’s take this concept a few steps further and discuss ways a gated-content strategy can help complement your entire lead generation Read More …

Peanut butter and jelly. Salt and pepper. Demand generation and…surveys? While lead forms are a great way to capture contact information about your prospects, they may not collect other critical information because too many fields can overwhelm potential customers.For example, let’s say you do demand gen for a tech company. You’ve got a database full Read More …

Here another cool article we’d like to share.Agents and brokers are bombarded with programs, apps, lead-generation sources and literally hundreds of ways to spend their hard-earned money. How do you decide what to spend money on, and what types of marketing will make the biggest impact on your business? There’s a big difference between marketing Read More …

Good interesting article, but if you can avoid cold calling its always better! We have strategies that work! Last week we launched a new campaign for a client, and before the first call day, we generated 7 meetings ! Contact us if you want to know more ! Many salespeople shy away from B2B cold calls Read More …

1) Run a giveaway : It’s always much easier to make friends when you’re giving stuff away for free. You can actually generate leads for less than a dollar! 2) Launch an industry survey : Surveys and studies take a lot of time to prepare and analyze, but they can generate the most results. In Read More …

Just found some cool tips on this site regarding Lead generation, hope you’ll find some that will help you ! Enjoy the read. 24 Experts Share Their Lead Generation Secrets Lead generation is the process of raising buyer interest and gathering inquiries from prospective purchasers, often in the form of names and contact information. These Read More …

Don’t forget to read point 9! Exceleads has expertise that could help you with cool strategies that will boost your sales! One of my favorite sayings of all time is this: “If you keep doin’ what you’re doin’… you’ll keep gettin’ what you’re gettin’!” It applies to your business just as much as it applies Read More …

Recently I was talking to a group of college students regarding a sales career and they asked me what I thought were the best sales tips I’ve ever heard. Here is what I said: 1. It’s not what you say; It’s what your customer believes. You can have the best sales presentation in the world, Read More …

You like picking up the phone and are looking for a fun, challenging job? Then you might be the person we are looking for! Part-time or Full Time, or If you’re independent, you’re more than welcome! Contact us now! We are looking for dynamic people now! We are a dynamic, team -spirited and rapidly growing Read More …

New research reveals that B2B marketers are feeling more pressure to generate leads in 2016. A survey conducted by B2B Marketing and The Telemarketing Company has discovered that the majority of B2B marketers (59 percent) say they are “significantly” pressured to generate additional leads from upper management. However, there is still confusion surrounding lead generation and the Read More …

Please find here another interesting article we’d like to share on priorities : Providing the sales team with high-quality leads is by far the number one priority for marketers, according to new survey results from Ascend2‘s “2016 State of Lead Generation.” More than three-quarters of respondents (77 percent) name improving the quality of leads as the most Read More …

In this season of Back-to-School, there are certain strategies that marketers resolve to use to generate leads. Yet many of these methods can either be misguided or ill-suited for what you’re trying to accomplish. We’ve gathered some of the most common reasons that your lead generation plans are getting marked with F’s, and showing you Read More …

We’ve just read this nice article and thought this would be interesting to our followers. B2B businesses offer tremendous profit, growth and sustainability opportunities for entrepreneurs if properly executed. (Newswire.net — July 28, 2016) — B2B businesses offer tremendous profit, growth and sustainability opportunities for entrepreneurs if properly executed. Getting it wrong is easy, but Read More …

For one of our latest projects, we were asked  to conduct a survey & book meetings for up selling purposes over a 10-workday period. The results were remarkable. The reception of the campaign was very positive & we were able to accumulate 178 booked appointments. Our client was very excited about the high ratio of Read More …

In some B2B experiences, not many demand generation strategies function as expected.  This is because of the B2B market’s volatile nature. We can’t expect one decision-maker to have the same preferences as another. Hence, marketers struggle with finding the right solutions that can provide a better traffic of B2B leads and ultimately effect sales growth. Read More …

Do you want to know more about our services?  You need to set up a campaign? You want more sales ? Book a meeting with us right now! Thanks to technology, it’s even easier now to book a meeting with us! You will have immediate access to our agendas! After clicking on the BLUE button, complete the fields Read More …

Hi, would be really cool if you answer this ONE question  How much time do you spend calling to generate leads? I have no time 1 hour per week or less 1 hour per day or less more than 5 hours a week more than 10 hours per week I don’t do anything View Results  Loading Read More …

Reviews of the LeadMaster Software Platform Powered by Software Advice Having struggled through two inadequate database and communications systems for my college, I was looking for a low-cost product that would give me a high degree of autonomy within the system and infuse our office with efficiency in managing our sales process. Running a college admissions Read More …

Lead generation is the process of raising buyer interest and gathering inquiries from prospective purchasers, often in the form of names and contact information. These leads are then qualified for their ability and desire to purchase your products and services. While generally the focus of B2B marketing organizations, lead generation also applies to B2C companies, Read More …

LeadMaster, a leading provider of lead management and sales CRM solutions, upgrades marketing automation functionality. Roswell, Georgia July 6, 2012—LeadMaster, a leading provider of cloud computing solutions for CRM, Sales Lead Management, Marketing Automation and Sales Force Automation and Exceleads a Business Consultancy & Lead Generation Expert for more than 10 years, announced an agreement Read More …